Who is TESSA intended for?

For e-commerce manufacturers and retailers—from growing online stores to global corporations—who want to manage their product media centrally and with AI support.

Is a brand-new product already fully developed?

TESSA was built from the ground up, but it didn't start from scratch: Our many years of DAM experience have been incorporated into the product from the very beginning. It is ready for production use—and is continuously being further developed.

How soon will I be ready to go?

With guided onboarding you're live in weeks — not months. We set Neon up together with you.

How soon will I be ready to go?

With guided onboarding, you’ll be up and running in just a few weeks—not months. We’ll set up TESSA together with you. Feel free to schedule a demo so we can discuss your specific situation.

I'm already using a different DAM—can I switch?

Yes. We'll migrate your existing assets and metadata from your current DAM and guide you through the transition step by step.

Do I need technical expertise to use the AI features?

No. Tagging, transformations, and other processes happen automatically—your team works as usual, only faster.

The First AI-Native DAM for E-Commerce

Get your product assets online faster—across more channels, with less effort. AI handles the routine work, freeing up your team’s time to focus on growth.

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Our Numbers, Your Success

Get product assets live in hours instead of weeks

With TESSA Drive, you can edit assets just as directly as you would in a file system; AI-powered transformations run at lightning speed, and delivery is via URL. No exporting, no post-processing, no waiting.

up to 75%
faster time to market: + 75
satisfied customers: + 50 Mio
assets under management: + 15 years
Experience as a DAM provider

WHAT TESSA OFFERS YOU

Less routine work, more growth.

TESSA streamlines the very tasks that are holding your team back today.

Transformations
One photo shoot → all channels. Crop, resize, convert, and create variations on the fly.
TESSA Drive
Edit your assets just as you would in a file system.
Native MCP Server
Your AI tools work directly with your assets—securely and under your control.
Built for e-commerce
From photo shoot to online store and marketplace—all in one seamless process. Optimized for manufacturers and retailers.
Roles & permissions
Fine-grained access control down to the folder level.
Delivered via URL
One URL per asset, real-time transformations via parameters.

Who TESSA Makes Life Easier For

Teams can work independently. Using the same data.

Three teams, three different tasks, one backend. No tickets at all.

Marketing-Team

Any image, any format—automatically resized to fit.

A marketing manager uploads a single product photo. TESSA automatically generates all the necessary formats—square for Instagram, widescreen for the website, and cropped for the newsletter. No manual cropping, no exporting in different resolutions, no back-and-forth with the design department. One upload, all formats ready.

E-Commerce-Team

One link, any size - no exporting required.

An e-commerce manager embeds an asset directly into the online store using a URL. Using parameters in the URL, the system automatically selects the appropriate size for each product page - from thumbnails to zoom images. No manual export, no duplicate file storage, no need to consult the content team.

every team

Talk to TESSA—about the tool you're already using.

A marketing decision-maker asks their usual AI assistant (e.g., Claude or ChatGPT), “Which assets from the Q2 campaign were downloaded most frequently?” TESSA is directly connected via MCP—the answer comes immediately, without the need for a separate login or having to learn a new tool.

Integrations

Connect TESSA to your favorite tools

Bring assets from your creative tools and distribute content across every channel—TESSA is right in the middle of it all.

Upstream

Creative tools

User generated content

Stock libraries

Project management

Downstream

Ecommerce

CMS

PIM

Marketing automation

As agile as a startup, as established as a market leader.

We develop with the speed of a startup and the experience of a market leader—for a product that boldly looks to the future while still performing reliably.

What makes us different?

Don't just take our word for it

What Customers Value About TESSA

It's a huge relief and a real benefit for the whole team.

Marina Kennel

Head of Graphic & Print Marketing, Wein Wolf GmbH

Shortly after going live, TESSA has already become the central hub for searching for images, videos, and documents across the entire company.

Björn Kirsten

Product Owner PIM & MAM, WÜSTHOF GmbH

I'm impressed by the collaborative benefits that TESSA has brought to our team.

Monika Piernicka-Pachoł

Digital projects manager, IMI Climate Control

With TESSA DAM, we have been able to organize our image data, clearly structure internal and external access, and keep everything up to date at all times.

Till Hackenberg

CEO, Goldina Loy GmbH + Co KG

Thanks to TESSA, we were able to digitize our processes and organize them more effectively.

Isabel Stehling

Online Content Managerin, SEVERIN Elektrogeräte GmbH

It's the perfect complement to a smart e-commerce solution package.

Quynh Pham

IT Consultant, Accenture GmbH

The transition to Tessa as our new digital asset management system went completely smoothly.

Oliver Kleinjans

Teamleader Sales Master Data Management, SLV GmbH

TESSA saves us a tremendous amount of time on our daily tasks.

Lea Renner

Junior Marketingmanager, POSITEC Germany GmbH

TESSA is the perfect link between our creative team and our online merchandisers and marketers.

Nicolas Metzke

CEO, Melvin & Hamilton Digital

Why TESSA Is Different

AI as a foundation, not as a feature.

Developed from the ground up: API-first, cloud-native, and MCP-ready. AI agents and external systems interact directly and securely with your assets.

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revolutionary AI features
Connect Claude Desktop, Cursor, ChatGPT, or any MCP-compatible tool directly to your Tessa backend.
Native MCP Server
Connect Claude Desktop, Cursor, ChatGPT, or any MCP-compatible tool directly to your Tessa backend.

Products Create

AI Assistant

Product created

FAQ

Frequently asked questions

The most important questions about TESSA, answered clearly.